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Fair Travel - Responsible Tourism Experiences & Consulting

responsible travel consulting company based in Sweden

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The Original Swedish Responsible Travel Consultancy

Fair Travel to train and educate the future of Swedish ecotourism

June 14, 2018 By Jeppe Leave a Comment

Österlens Folkhögskola, an education provider in southern Sweden, focused on adult education, is launching a new tourism course, with focus on ecotourism and nature-based tourism. The initiative is perfectly timed, as nature-based tourism and ecotourism is on the rise in Sweden, with a need for more entrepreneurs that can offer exciting ecotourism experiences in our diverse landscape.

Jeppe Klockareson has contributed to the development of the course and will also be one of the teachers, focused on sustainable development and ecotourism, making use of the diverse and long experience and knowledge of The Swedish Ecotourism Society, where Jeppe is also a board member.

“The initiative to start the course Entreprenör Ekoturism is perfectly timed. It plays an important role in the development of nature-based tourism and ecotourism. The course content are accurate, thorough and exciting. At the same time, the course focuses on the industry’s actual competence needs. The education is in it for the long run, thus a long-term investment and commitment which is exactly what we need in Sweden, where the educational system, often operate with short-term perspectives within tourism. We need to build skills, capacity and quality with long-term perspectives and commitment, which will help nature-based tourism and ecotourism grow in Sweden,” says Jeppe.

The course starts in September 2018 and you can find out more about the announcement in Swedish here.

Filed Under: Announcements, News, Responsible Tourism comment Tagged With: ecotourism, education, nature-based tourism, Sweden, training

GSTC announce Fair Travel as official Training Partner in the Nordics

April 27, 2018 By Jeppe Leave a Comment

The Global Sustainable Tourism Council (GSTC) announce Fair Travel as its official Training Partner in the Nordic countries.

The partnership was announced at the website of the GSTC and in its Newsletter on April 26, 2018.

“I’m really happy to announce these news and to get the opportunity to further spread the knowledge and training opportunities of sustaianble tourism development in the Nordics, through an internatinally established organization and framework, like the GSTC.”

The GSTC works with Training Partners in various regions and destinations that support the GSTC’s mission to increase sustainable tourism knowledge and practice and offer the official GSTC Sustainable Tourism Training classes on behalf of the GSTC.

As a Training Partner, Fair Travel plans to deliver STTP training classes in Sweden during 2018, and will seek opportunities to expand the program throughout the Nordic Region.

Read more about the announcement here and find out more about GSTC’s Role in Sustainable Tourism here.

Filed Under: Announcements, News, Responsible Tourism comment Tagged With: education, GSTC, Partnership, sustainable tourism, training

Press Release on Sustainable Tourism Management

July 3, 2015 By Jeppe Leave a Comment

Sustainable Tourism Management - A unique initiative provides competitive advantages for travel and tourism companies.

“Unique initiative provides competitive advantages for travel and tourism companies”

This distance-learning program is free of charge and caters for active tourism professionals seeking supplemental skills and knowledge on how sustainable tourism products and services can unite environ-mental awareness with both higher customer satisfaction and increased profitability. The program is developed by specialists within the industry and is aimed at marketing managers, sales managers, product managers, and CEO’s of companies within the tourism, travel and hospitality sector of Sweden.

  • Customized by the industry for the industry with the latest updates and material in sustainable tourism
  • Seminar oriented and action focused education applicable to the business
  • Focused on service and product development, highlighting attractive experiences and profitability with sustainability as the foundation
  • The program is free of charge with physical meetings once a month which limits absence from work and enable time to apply theory into practice

Some comments about the initiative:

“Few in our industry know how we can best work with sustainability. To have only a few who understand and possess the skills isn’t enough. Knowledge needs to be spread and we need to know more, with the expertise on sustainability on several positions within the companies in order for development to take off.” Farhad Kakavand, Business Manager – Svenska Mässan/TUR

“As tourists keeps increasing around the world, grows the awareness of responsibility. Due to a general lack of knowledge, sustainability seldom reaches the boardrooms and strategic business plans. It requires knowledge and courage to begin to act, hence the need for this program.” Camilla Zedendahl, Managing Director – Destination Sigtuna

“Companies that do not integrate sustainability into its business model have no view on long-term value creation and will therefore not attract the talented workforce either.” Fredrik Lindblom, Sustainable Development Manager – TUI Nordic

“Working with sustainability is no longer optional. It is something we all have to do. But to do it in the best way – smart and resource-efficient – it requires knowledge of both the industry itself and sustainability. This program meets a huge demand, which actually the whole planet is crying for.” Caroline Strindmar, Sustainability Manager – Yasuragi

“Awareness and questions related to sustainable travel is constantly increasing among our members. An education like this is exactly what we require here and now.” Lilian Brunell, Manager – Association of Swedish Travel Agents and Tour Operators

“Increased requirements and the demand for sustainability is a fact, but without the expertise and coopera-tion we stand little chance to achieve our aim. Knowledge of sustainability is inadequate and therefore the need for skills enhancement is required. We work together with the industry and educate for change!” Jeppe Klockareson, Owner & Founder – Fair Travel

Read the press release in full here.

Read more about the program and Fair Travel’s involvement here.

Filed Under: Announcements, News, Project reports Tagged With: consulting, education, Jeppe Klockareson, sustainable tourism development

Press Release on Sustainable Tourism Management

June 17, 2015 By Jeppe Leave a Comment

Press-Release-Sustainable-Tourism-Management-150616“Unikt branschinitiativ ger konkurrensfördelar för företag inom turism, resor och hospitality”

Denna kostnadsfria distansutbildning vänder sig till branschaktiva som söker kompetens och kunskap om hur hållbara turismprodukter och tjänster kan förena miljöhänsyn med såväl ökade kundupplevels-er som ökad lönsamhet. Utbildningen är utarbetad av sakkunniga inom branschen och riktar sig till marknadsförare, säljledare, produktchefer och vd på företag inom turism, resor och hospitality.

  • Branschaktuell och företagsanpassad – av branschen till branschen med det senaste inom hållbar turism
  • Seminarieinriktad och deltagaraktiv – utbildning som blir direkt applicerbar på verksamheten
  • Produktutveckling – fokus på utveckling av produkter och tjänster för mer attraktiva och lönsamma upplevelser med hållbarhet som grund
  • Kostnadsfri och tidsanpassad – Utbildningen finansieras med skattemedel och ligger fre-lör, en gång i månaden för att begränsa frånvaro och möjliggöra applicering av teori i praktiken

Röster om utbildningen:

“Få i vår bransch vet hur vi på bästa sätt ska jobba med hållbarhet. Ett fåtal personer som förstår och besitter kompetens räcker inte. Kunskapen behöver spridas och fler behöver veta mer, med kompetens om hållbarhet på fler positioner inom företagen för att utvecklingen ska ta fart.” Farhad Kakavand, Business Manager – Svenska Mässan/TUR

“I takt med turistnäringen växer också insikten om ett ansvarsfullt agerande. Kunskapsbrist gör att hållbarhetsperspektivet inte når ledningsrummen och de strategiska affärsplanerna. Det krävs kunskap och mod för att börja agera och därför behövs denna utbildning.” Camilla Zedendahl, Managing Director – Destination Sigtuna

“Företag som inte integrerar hållbarhet i sin affärsmodell har ingen syn på långsiktigt värdeskapande och kommer därmed ej heller att attrahera den talangfulla arbetskraften.” Fredrik Lindblom, Sustainable Development Manager – Fritidsresor

“Att arbeta med hållbarhet är inte längre valbart, alla måste göra det. Men för att göra det på bästa sätt – smart och resurseffektivt – krävs kunskap, både om branschen och hållbarhet. Den här utbildningen svarar mot en enorm efterfrågan, hela planeten ropar faktiskt efter den.” Caroline Strindmar, Sustainability Manager – Yasuragi

“Ökad efterfrågan och krav på hållbarhet är ett faktum, men utan kompetens och samverkan når vi inget resultat. Kunskapen kring hållbarhet är bristande och därför är behovet av kompetens- byggnad stort. Vi jobbar tillsammans med branschen och utbildar för förändring!” Jeppe Klockareson, Owner & Founder – Fair Travel

Läs pressreleasen i sin helhet här.

Filed Under: Announcements, News, Project reports Tagged With: consulting, education, Jeppe Klockareson, sustainable tourism development

Fair Travel to speak at TUR2015

March 17, 2015 By Jeppe Leave a Comment

BTC-FIN-S - 35Jeppe Klockareson has been elected as Chairman of the Steering Committee of the new training program on Sustainable Tourism Management and will speak on behalf of this industry initiative at the TUR 2015 fair in Gothenburg on the 19th March 2015.

Sustainable Tourism Management is an industry driven initiative to provide organic growth of sustainable development within the tourism industry and its companies in Sweden.

“A training program for tourism professionals and businesses on how sustainable development can lead to new business and increased profitability while mitigating negative effects.”

The distance learning program provides the possibility to combine daily work with competence building for the participant and businesses with 16 physical on-site meetings with lectures and guest speakers from the industry combined with projects. This makes the skills and knowledge harnessed directly applicable on the workplace through projects and tasks – An immediate ROI for the company

Read more about the program here or at the Frans Schartau Business Institute website.

Filed Under: Announcements, News Tagged With: education, Jeppe Klockareson, sustainable development, sustainable tourism, TUR

Sustainable Tourism Management

January 21, 2015 By Jeppe Leave a Comment

STU-130920-2Fair Travel was employed by Frans Schartau Business Institute to investigate the possibility to start an education on sustainable tourism management for tourism professionals. The application was finalized and submitted in 2014 with the decision from the authorities arriving today.

This one of a kind education in Sweden got the approval of the Swedish National Agency for Higher Vocational Education and will start up in November 2015 where Fair Travel will be heavily involved in the planning and running of the education. Frans Schartau Business Institute i a prestigious and renowned education institute, focusing on higher vocational education. In 2015, the institute is celebrating 150 years of successful business.

Together with Frans Schartau Institute, Fair Travel will hold a key role with Sustainable Tourism Management in order to keep the quality and content at the necessary high level. The exact setup and responsibilities are to be confirmed in the coming months but the objective here is to make an education that can really start to change the tourism and travel industry to take responsibility and to work according to sustainable practices for a better future.

You can read more about Sustainable Tourism Management at the official site of Frans Schartau Business Institute where the content will be continuously updated. Read more here.

Filed Under: Announcements, News, Project reports Tagged With: consulting, education, Jeppe Klockareson, sustainable tourism development

Is it more important to take care of the tourists than the local community?

July 1, 2014 By Jeppe Leave a Comment

Smile at the tourists in TenerifeSwedish newspaper Svenska Dagbladet reports about the campaign Teneriffa Buena Gente, where the locals on the islands are advised to become more friendly towards the visitors of the island. One of the most important requests is to always smile at the tourists.

The article conclude the importance of having educated employees within the tourism industry and to inform about the importance of tourism for the local economy. Could it possibly be that the reason to why the islanders aren’t smiling for the tourists, is due to them not seeing enough benefit from tourism? How involved are the locals in the monitoring of tourism on Tenerife?

Read the article in full in Swedish here.

Filed Under: News, Responsible Tourism comment Tagged With: community, education, monitoring, tourism

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